Originally posted on VentureBeat:

After showing off the app in January, Inq Mobile’s beautiful new Material app for Android has finally launched in beta to take on fellow content discovery apps like Flipboard and Grokr.

Inq Mobile was once known as the manufacturer of the “Facebook phone” back in 2011. But in early 2012, Inq’s endeavors to build Android phones went bust. So it pivoted to apps.

As I wrote previously when Material debuted at CES 2013, the app recommends news based on what’s happening in your Facebook and Twitter feeds on a daily basis. And while your interests change every day depending on your activity, it can make those interests permanent. Material also “learns with you”: If you are reading a certain topic every day, it prioritizes that topic higher in your feed.

Outside of content discovery, the apps’s biggest asset is its colorful and intelligent design. Inq CEO and cofounder…

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